Monday, January 30, 2012

Week 4 EOC, There's an app for that


iPressionist is that app that would allow users to take photos and then apply different photo filters to turn image into an impressionism style work of art. This app would stand out from the other similar ones by also letting people create custom slide shows and use stock music to add to the slide show. The app would also have a social media aspect of it that will allow users to share there final images with each out and compare within a closed community. The filters in the app would provide a range of different impressionist styles ranging from Monet to  Degas. This app would be free to download and make money by using ads placed in the bottom 3rd of the start screen when the app loads. Below is an example of a before and after photo.
 

Monday, January 23, 2012

Week 2 EOC: Boston Consulting Group - Video Games


A Boston Consulting Group created a matrix to measure market growth rate and then divide them into 4 different categories; Stars, Cash Cows, Question Marks or Dogs. This post is going to use the current state of the video game industry to show an example of each category and the outlook for each. The easiest to start with is Stars, so lets do that; the Star of today’s video would be the hardware console. It is home to the games and today games are the largest selling items in entertainment; “Activision, the game's publisher, said that Modern Warfare 3 sales had totalled more than $400 million (£250m) in the first 24 hours in Britain and the United States alone. The game went on sale worldwide on Tuesday.” http://www.telegraph.co.uk/technology/video-games/video-game-news/8884726/Call-of-Duty-Modern-Warfare-3-breaks-sales-records.html. The Cash Cows of the industry is the mobile apps and games designed for iOS and Android devices. The games for devices are priced low but reach insane amount of numbers, ie Angry Birds “Rovio just announced that its golden egg mobile game Angry Birds just passed 500M game downloads worldwide, making it one of the most downloaded games in history.


Angry Birds players amass 300 million minutes of playing time each day, Rovio added.” http://articles.businessinsider.com/2011-11-02/tech/30349193_1_rovio-angry-birds-black-ops#ixzz1kKTlp7bH. The Web based games would be the question marks; since it has unknown numbers, is still in its infancy and technology is for it is improving. Companies are still trying to test out this market area “Social gaming giant and all-round gaming industry controversy center Zynga spends approximately $300 in marketing in order to gain every new paying customer. When the average paying customer only shells out $150 during their time playing Zynga games, the math doesn’t look good.” http://gnews.com/zynga-spends-300-dollars-for-every-new-paying-player-16201244015523/. The dog is without any doubt the PC gaming market, it simply has been passed by with consoles being connected to the bigger TV in the house and web based stuff inside the browser, the demand has dwindled. “Company frontman John Carmack shocked everyone when he recently provided this quote: "We do not see the PC as the leading platform for games. That statement will enrage some people, but it is hard to characterize it otherwise; both console versions will have larger audiences than the PC version.” http://www.tgdaily.com/games-and-entertainment-brief/58964-pc-gaming-is-dead-even-id-says-so

Monday, January 9, 2012

Great Customer Service



Great Customer Service


In this post I am going to talk about why great customer service is important for a business and will provide a personal example. “Customer relationship management is perhaps the most important concept of modern marketing. “ (Marketing: An Introduction for Education Management Corporation, 10th Edition). This statement is simple yet it also is over looked by many companies and stays true as things grow and more and more ways of advertising are created. A few months ago my cell phone provider charged my bank account twice caused by an error in their auto-pay system. The first few calls yielded nothing but headaches and it took sometime to get them to admit the error. Eventually I spoke with a rep that was awesome not only did they get the error corrected they sent me a new upgraded iPhone for free. I could have easily and went to a competitor and gotten the same product but that service helped establish a relationship and loyal between the company and myself. That gesture was what turned me away from a soon-to-be disgruntled former customer to someone that recommends them to others, this result is plainly laid out in the book, “Good customer relationship management creates customer delight. In turn, delighted customers remain loyal and talk favorably to others about the company and its products.” (Marketing: An Introduction for Education Management Corporation, 10th Edition).

Week 1 EOC: My Voice







Hello, my name is Will Rowley, And I love to do web design. But a little about myself first; I currently live in Las Vegas by way of Southern New Jersey. I was born and raised in a nice town called Mt. Laurel and stayed there until I left at 18 to join the Air Force. I spent 6 years in the Air Force fixing the flight control systems for bombers. After that I got into tech support for a few years.





Now the best part, after doing tech support for year one day I decided to make a change. Thats when I discovered my passion for web design. I had always excelled at the technical aspects of many things but always felt like something was missing. With web design I am able to create from the technical and see a awesome graphical representation of all the work I put into things. Coding for hours on end is something I do for fun, just to get the rush of seeing a clean, well designed site at the end of my work.